Fieldwork Brand Story

Fieldwork Brewing Co.

At Fieldwork, creativity is brewing. Each day they begin a quest to create beer that re-defines “fresh.” They’re not afraid to push boundaries, and have crafted over 750 different IPA’s, lagers, stouts, sours and more. You like sticky, dank, hazies? They've got seven on tap, so get your taste buds ready. 

Fieldwork is an evolving, living brand. It’s not just unique names and killer label designs. It’s a confluence of craft, taste and artistry that shows up in their passion—and in their beers. And it’s knowing that fans may never get their favorite twice. This spirit of gumption is a mantra among the brew team: “We’re not afraid to fail.”

We listened to what their fans said and built a video strategy around these core values: Creative, Authentic, Unique, Fresh, Innovative. Our video production included interviewing the brewery COO, flying a drone between the tanks, dogs, and of course, beer.

Director, Editor | David Swope
Cinematography | Curtis Myers, Ethan Swope, Phil Elleston II

Social Video

Fieldwork Brewing Co.

For this social video montage, we leveraged music from Fieldworks’ house band, The Brothers Comatose. Filmed during Beer Week at Fieldworks’ brewery in Berkeley, CA.

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