“Guru” shows what happens when you mix a simple idea, the right talent, and smart production: you get a spot that fans remember long after the game ends.

The stars of seven years of Toyota campaigns were not just the athletes or vehicles, but also the iconic Northern California landscapes. We filmed vehicles up and down the state for various commercials, social posts and branded content.

Below are more of the Toyota stories we’ve created over the years. Work that helped dealers stand out, drove big sales events, and kept the brand fresh for loyal owners and first-time buyers alike.